OVERVIEW:
The project involves designing a logo for Impressed, a dry-cleaning and laundromat store.

OBJECTIVE:
The objective is to create a logo that clearly communicates the store’s services, aligns with the brand’s voice of being polished and trustworthy, and refreshes the perception of laundry services.

SOLUTION:
The solution is a logo design that is relevant to the store’s nature, highlights the brand’s polished and trustworthy identity, and offers a fresh take on traditional laundry service branding.

2024 Salute Graphic Design Award Winner